Ecommerce marketing automation solutions provide the backbone for online business owners. They automate tasks that used to take up a lot of time and effort. Ecommerce automated solutions automate things such as lead management, email nurturing or even social network retargeting efforts and sets them all on autopilot so you can spend your time on other more important activities. For example, let’s say that you have a successful ecommerce website, but it is only receiving half of the leads it needs to remain profitable. Instead of having to do the research and spend time contacting new leads, you could set up an automatic ecommerce marketing automation solution that sends out e-mails to targeted prospects based on specific criteria.
Ecommerce Marketing Automation Solutions For Retailers
Most ecommerce marketing automation solutions come with fully integrated business websites, which means you do not need to have your own to get started. Also, most platforms allow you to easily build a starter web page with the tools that they provide. Once you have your site set up, you can then use a variety of different software packages to drive traffic to it, such as PayPerPost and PayPerPostial, which are very easy to install and work well with a WordPress blog. Some of the other popular software packages include Commission Junction, ClickBank and Wealthy Affiliates. Once you have a functional online store, you can monetize it using any of the many available online advertising platforms.
The most successful ecommerce marketing automation solutions use the power of social media to promote their merchants and their products. Most platforms offer a blogging platform, which allows you to build an online blog that automatically posts content relevant to your merchant’s product line and sends it out via e-mail, article syndication and social networking. The platform also allows you to write reviews on your merchant’s products so other online retailers will want to add your store to their list of merchants they carry. If you use the right platform, you’ll be able to easily build a business that becomes a powerhouse in the ecommerce industry. The platform will also handle all of the analytics for you, so you’ll know exactly what is working for your business and what is not.